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Experts - Advertising Technology

Advice and opinions, by and for marketers

Topics in Advertising Technology :

Digital Video Advertising

Christine Beardsell

Open Technologies Help Brands Talk to Their Audiences by Christine Beardsell

Community tools are making it easier for a brand to connect with its audience across many locations.
Nov 3, 2009

Using Ad Technology

Jeremy Lockhorn

Are All Screens Created Equal? by Jeremy Lockhorn

Online videos need different metrics than TV to prove they're just as worthy of ad dollars.
Nov 2, 2009

Mobile Marketing

Eric Bader

Mobile Apps Wish List by Eric Bader

Industrious entrepreneurs are developing fun, ingenious, and supremely useful mobile applications. Here are three ideas from the author's wish list.
Oct 29, 2009

Emerging Marketing Tools

Sean Carton

The FTC's 'Big Blogger' Is Actually Our Friend by Sean Carton

Pay-for-endorsement rules won't put a damper on your marketing. Here's why.
Oct 26, 2009

Digital Video Advertising

Christine Beardsell

To Regulate, or Not To Regulate Product Endorsements by Christine Beardsell

An executive from FremantleMedia discusses new rules for product placement in the U.S. and the U.K. and what they mean for brands.
Oct 20, 2009

Archive

ClickZ Yesterday

How to Get More Sales per SEM Dollar - Nov 6, 2009

Rebuilding a Personal Brand - Nov 6, 2009

Social Media, Meet Search - Nov 6, 2009

ClickZ News Headlines

EU Proposal Could Cripple Common Web Ad Practices - Nov 6, 2009

Ad:tech Panel Urges Deliberate Approach to Social Media - Nov 6, 2009

ComScore: E-Retail Sales Down, Holiday Ad Budgets Should Steady - Nov 6, 2009

Execs & Accounts: Adconion, Sapient, BlueKai - Nov 5, 2009

ClickZ Stats Headlines

Video Ad Views Typically Only Around 10 Seconds - Nov 6, 2009

Travel Ad Impressions Up Nearly 30% in September - Nov 3, 2009

Top 50 Internet Advertisers by Media Value, August 2009 - Oct 30, 2009

Top U.S. Parent Companies and Stickiest Brands, September 2009 - Oct 27, 2009

Senior Digital Planner
U.S. International Media Los Angeles, United States

Senior Search Analyst
U.S. International Media Los Angeles, United States New York, United States

Webmaster - Marketing
West Virginia School of Osteopathic Medicine Lewisburg, United States

Web Marketing Manager
Harvard Business Publishing Watertown, United States

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